Be Consistent While Posting Content
Consistency is essential! Like with anything other, you should post consistently on your feed to stay recognizable on Instagram and help the algorithm. It describes your profile picture and content and the consistency of publishing, engagement, and interactions.Use a constant tone and, as stated above, hold to your branding and don't mislead your followers.
Get Creative With Captions
Bring more followers and your potential buyers on Instagram, and it's essential to use captions that are interesting and creative.Do people always ask about how long my caption should be? There is not any accurate detail – it varies entirely according to your audience and what you want to add in the caption.
Are you sharing an Instagram story? Or are you seeking to teach someone on a topic? Or maybe merely giving an update from your business?
Use more extended captions for this type of content, but otherwise, keep it short and sweet. Don't forget to use emojis – they improve the chance someone will stay and engage with your post-test writing longer copy to raise the engagement in your 2020 Instagram strategy.
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Use Hashtags Strategically
Before you begin adding hashtags to your post, use a strategic method, and do your analysis first. Hashtags on Instagram are there to locate the content users are discovering.
- Include at least 12 hashtags into your post
- Choose hashtags that have at least 1,000+ uses instead of unpopular hashtags that no one is searching for.
- The more uses, the more struggle, so don't opt for many with 1m + uses because your content will get forgotten between these posts.
- Use exclusive hashtags appropriate for your audience – it's all about the quality rather than the amount
- Use hashtags in your first comment, primarily if the caption is enormous. If you apply them in your captions, make sure to classify them from the text.
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